The Gita Blueprint for Leading and Winning in Business
The Lord’s Universal form has infinite faces, infinite eyes, infinite
amazing aspects, multitudes of divine ornaments, multitudes of divine
weapons.
The Lord’s Universal form is sporting divine garlands, divine
clothes, divine sandal wood paste, is full of infinite amazing, wondrous
attributes (such as knowledge, bliss) with faces on all sides.
When the scaling planning starts, the first thing the entrepreneur visualizes is its humongous scope to address multiple markets, the prosperity it can bring, the power it can give to the business and the entrepreneur, the respect he will receive in society, and the pleasantries it brings. He sees his business ruling each and every market and making a big name there.
As Krishna reveals His cosmic form, Arjuna beholds an overwhelming spectacle—countless faces and eyes, radiant ornaments, divine weapons, fragrances, and infinite presence in all directions. The vision is majestic, powerful, and awe-inspiring. It represents limitless capability, omnipresence, and absolute dominance.
This is not a quiet revelation. It is grandeur in its most intoxicating form.
When an entrepreneur begins planning for scale, this is often the first picture that appears in the mind.
The vision becomes vast and exhilarating:
In this phase, scale looks glorious. The focus naturally shifts to what all is possible—market leadership, industry dominance, and becoming a name everyone knows. Like Arjuna’s first glimpse of the cosmic form, the entrepreneur is dazzled by the sheer magnitude of what lies ahead.
This stage is both necessary and dangerous.
Every great venture begins with a bold, expansive vision. Without seeing the magnificence of scale, no entrepreneur would dare to pursue it. However, this vision often highlights the rewards of scale, not its responsibilities.
Wise leaders recognize that:
If the leader remains intoxicated only by prosperity, respect, and reach, judgment can weaken. Vision must soon be tempered with realism, governance, and discipline.
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