UdyamGita

Many people who focus on materialistic possessions end up taking jobs and pleasing their bosses and higher ups for promotions, transfers, and salary increments. They align themselves with the processes defined by the organization they belong to and work as per its requirements, within limited scope and boundaries. If they excel in their work, and if it aligns with their boss’s interests, logic, and preferences, they may get what they desire. However, they often forget that by choosing entrepreneurship, these same materialistic desires can also be fulfilled. Even in their current organization, it is some other entrepreneur who is providing these benefits to the employees. If their boss can do it, they too can do it, because they are already demonstrating the skills required to succeed in the work demanded by the organization. Entrepreneurship is simply an extension of this, though it requires a tougher mindset.

As an employee, once one retires, there is usually no lasting legacy left behind. His contribution, dedication, and hard work gradually fade from the system and from the memory of people around him. Materialistic possessions also have a limited life and eventually perish. In contrast, entrepreneurship allows one to create a legacy. One can work as long as he wishes to contribute, even though roles and responsibilities may evolve. Even after death, generations remember the founder or entrepreneur and his contributions to society.

Krishna explains how desire-driven intelligence works. When people are overwhelmed by specific material wants, they seek limited powers that promise limited rewards. Their faith becomes focused, rituals follow, and results do come—but only because the ultimate source allows them.

Yet, Krishna highlights a crucial distinction: the results are temporary. What is sought through fragmented devotion leads to perishable outcomes, while devotion to the highest purpose leads to permanence. The path chosen determines not just rewards—but destiny.

Business Insight

In the professional world, this pattern plays out every day.

Many people driven by material aspirations—salary hikes, promotions, transfers, titles—surrender to organizational hierarchies. They please bosses, align with internal politics, and operate strictly within defined boundaries. If their performance matches the preferences and logic of those in power, rewards follow.

But here lies the blind spot.

The very organization that grants these benefits is itself created by an entrepreneur. The salary, perks, stability, and recognition that employees seek are all outcomes of someone else’s entrepreneurial courage.

Ironically, the employee often already demonstrates:

• discipline
• skill
• execution capability
• problem-solving ability

—all the raw material required for entrepreneurship. What’s missing is not competence, but a shift in mindset. Yes, entrepreneurship is tougher—but it is an extension of the same effort, amplified with ownership.

Leadership Lesson

Material rewards earned through dependency come with built-in limits.

When employment ends:

• roles dissolve
• recognition fades
• contributions are slowly forgotten by the system

Material possessions too have a shelf life—they perish with time.

Entrepreneurship offers a different equation:

• freedom to contribute as long as one chooses
• ability to create institutions, not just outcomes
• opportunity to build legacy, not just income

Founders leave behind more than wealth—they leave systems, cultures, opportunities, and inspiration. Even generations later, people remember who created value, not who merely consumed it.

Key Takeaways

• Material desires often lock people into dependent systems
• Organizations reward effort—but only within predefined limits
• Entrepreneurs are the original source of all such rewards
• Skills used in jobs are transferable to entrepreneurship
• Employment ends with retirement; entrepreneurship creates legacy
• Temporary gains fade—impact and institutions endure